What we do

Four pillars. One mission.

BSA works on four fronts to structurally advance sponsorship in Belgium. From policy to perception, from network to education.

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Four pillars

Each pillar has its own deep dive

Click through to a pillar for the full picture: approach, and frequently asked questions.

The voice of the sector with government, industry and international partners.

Putting sponsorship on the map for a broad audience through content, panels and podcasts.

Workshops, training sessions and after-works where professionals meet and inspire each other.

Promoting and mapping educational initiatives, participation and curriculum input.